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We are a lean,
fearless, can-do,
talent-consolidated, cut-out-the-army-of-middlemen
Content Engine.

Bringing the vastly successful, award-winning entertainment industry model of Writer-Director to the world of branded content.

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An inseparable link between

 
 
 
 

Who the F

 
 
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Tim Roper

An Emmy-nominated Writer-Director with a diverse mix of experience in both filmmaking and brand building, Tim began his advertising career with a film degree in hand and then became one of the most consistently awarded Writer/ECDs in the history of the ridiculously awarded “Agency of the Decade” Crispin Porter + Bogusky. Tim left the agency world in 2012 and joined the roster of Partizan Entertainment where he collaborated with several world class cinematographers and production designers while never quite putting down the pen. Tim has Written, Creative Directed and Directed award-winning content for clients as varied as Microsoft, Sprite, Hulu, Volkswagen, Burger King, method, Truth, Las Vegas Tourism, GM, Barbasol, Disney, the NFL and SC Johnson. He is now one of the few successful, road-tested hyphenates in the world of branded content and the Founder, Creative Director and Lead Writer-Director at F. Yeah & Associates.

Lisa Effress

A highly accomplished Agency Executive Producer, Lisa spent nearly two decades at such shops as Crispin Porter + Bogusky, TBWA Chiat/Day, Peterson Milla Hooks, The Climate Reality Project and Intel’s “Agency Inside” shaping scores of multi-million dollar productions as well as plenty of astonishingly scrappy projects. Her production experience extends to global brands like Target, Visa, Gatorade, Play Station, GAP, Windows Phone, Microsoft, Hulu, Intel, Al Gore’s Climate Reality and Kraft. Lisa brings a boundless enthusiasm and relentlessly inventive approach to producing that has long made her an agency favorite industry-wide. At F. Yeah & Associates, Lisa’s vast experience and resourcefulness allow her to serve as both Head of Production and/or Line Producer on certain projects, depending on the scope. Lisa also has an amazing relationship in the postproduction world that she’d love to tell you about.

 
 

Associates

This floating constellation of storytellers bring experience in both brand copywriting and independent filmmaking, span several genres and can operate concept-to-launch alongside Tim and Lisa. All Associate talent will be curated to specific assignments once a creative brief has been delivered.

 
 
 

Work

Q + F

 

So, this is essentially a concept-to-launch offering?

Do you create work directly for major brands?
Or partner with Ad Agencies? Or both?

Do you occasionally accept only writing duties?

Do you occasionally accept only directing duties?

Can we expect the same prolific ideation and client collaboration that Tim Roper demonstrated during his 15 years at “Agency of the Decade” Crispin Porter + Bogusky?

When we officially engage F. Yeah & Associates on a project will your “Associates” roster names be disclosed?

 

Do you have all the capabilities of an agency creative department?

Do you have all the capabilities of a traditional production house?

Can you run projects through an agency's in-house production department?

Is this a Small-and-Scrappy play?
An Avoid-Needless-Overhead play?
Or
A We-do-it-Because-We-Can play?

Is this where the industry is going?

Are all of these questions deftly phrased to guarantee an “F Yeah” answer?

 

Press

Contact

 

IF YOU ARE A BRAND, AN AGENCY THAT REPRESENTS BRANDS OR JUST SEEK AN AMAZING, NO-COMPROMISE BRANDED CONTENT ALTERNATIVE PLEASE CONTACT US.

 
 
 

Tim Roper

tim@f-yeah.co

 
 
 

F. Yeah and Associates operates out of Boulder, CO and Santa Monica, CA but is digitally located wherever fine gigabytes are sold.